Location-Based Promotions
[wtm_use_case_cats]
The Telecom industry detects the real-time location of the customers and sends promotional texts by partnering with different merchants..
Benefits for the company
These location-based promotions help the Telecom industry to increase their revenue.
Feasability
High
Type of expertise/ AI domain
Classification, Clustering – Machine Learning Algorithm
Internal data required
Location based data, usage data, customer data
For e.g., We observe that whenever we are around some restaurant, we start receiving promotional text messages.