Recommendation systems on the platform
The idea of the project is to have a recommendation system that can recommend products to customers. The product recommendation can be optimized and create new area for those product recommendations.
Benefits for the company
This project will increase the average basket size which will lead to an increase of sales. In average such a project can represent an increase in sales from 0.5% to 5% (estimate based on our experience).
Type of expertise/ AI domain
Recommendation systems (Matrix Factorization Algorithm)
Internal data required
Customer profile and historical purchase, tracking data, actual product selection.