Customer Sentiment Analysis
[wtm_use_case_cats] The Natural Language Processing analyzes text data to extract information. It helps to identify words bearing a negative, positive or netural attitude of the customer towards the brand Benefits for the company Gathering customer feedback is extremely important for e-commerce sites. The project will help the business in improving their product and services to […]
Customer Retention Analysis
[wtm_use_case_cats] A churn model identifies customers at risk of churn or who are most likely to switch, so the business can take action from losing them. Churn model provides metrics such as the number and percentage of customers lost, using the history of churned customer we can do pattern recognition, use the model on existing […]
Recommendation systems on the platform
[wtm_use_case_cats] The idea of the project is to have a recommendation system that can recommend products to customers. The product recommendation can be optimized and create new area for those product recommendations. Benefits for the company This project will increase the average basket size which will lead to an increase of sales. In average such […]